Brainstorm 15 ideas in 24-hours (or 15 in 15-hours) 

Practical exercise for all founders to give their employees. Brainstorm as many ideas for the business in a Covid-19 world. It’s not about the quality or competition for the best idea. It’s about the quantity. As the best ideas come out at numbers 8-13.  

Then ask “Which of these are aligned to our Why?”

Ask “Which is the simplest, cheapest to implement with the highest likelihood of success?”

Label each idea:

🟢 Green: Have resources and can implement immediately.

🟠 Orange: Have resources but don’t know how to implement yet.

🔴 Red: Don’t have resources or know-how. 

Do the Greens.

Schedule the Oranges.

Store the Reds.

Delegate & Meet in 1-weeks time with the feedback.