A few years ago, I developed a pre-product matrix called the ‘123*’. It helps aspiring entrepreneurs take small, actionable steps. This approach allows them to start building value instantly.

The concept is simple: It’s as easy as 1-2-3! 😜

This framework is designed for anyone asking the question, “How do I start?”

Having used this approach successfully in the past, I am confident it can help you too.

How It Works:

1. Name your ‘baby’ and describe your idea in a single tweet.
2. Visualize your idea on one page. Use a blank piece of paper, PowerPoint, Excel, or any tool you prefer.
3. Share your ideas with close family and friends. Gather their feedback and handle their questions to refine your concept. (Cost: $0, Time: 1 day)
4. Create a Pitch Document using a template.
5. Develop your Value Proposition tailored to your target audience. Use free no-code tools to prototype your product.

Reach out to your audience via message or email with a clear call to action for signup. Ask for feedback and incorporate it into your prototype. Repeat this process until you achieve a high signup rate of 20 – 40%+. (Cost: $0, Time: 7 days)