Any corporate buyers want to add to this for the benefit of B2B tech founders? 

1. Mandate & Sponsor: Your corporate contact has the mandate within the organisation to engage with you (An internal sponsor/reference/referral is key).

2. Business Case: An approved business case to commercially engage with a high confidence in the project delivery.

A no or very low risk of internal reputation and P&L damage to sponsors. 

3. Accessibility: Founders to be hands-on and to lead and drive the project forward. Don’t handover to a junior ‘implementation team’.

4. Legal: All legal & compliance approvals. 

5. Internal Stakeholders: All key stakeholders aligned, especially if you need to be integrated into the busy IT schedule. Send regular project communication and updates on project milestones successes.

6. Procurement: Being prepared beforehand for a parallel procurement and supplier application process. 

7. Brand & PR: Is the solution going to be ‘white-labelled’ with the corporate brand? Deliver ‘internal’ PR messaging that is aligned to corporate strategy and quarterly objectives.